Amazon Fire TV 50-inch 4K UHD Smart TV Review

The Amazon Fire TV 50-inch 4K UHD smart TV offers vibrant QLED visuals, adaptive brightness, vast streaming options, and hands-free Alexa controls. Minor quirks exist, but it's great value, especially when discounted.
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For those seeking an affordable yet feature-packed television, the Amazon Fire TV 50-inch 4K UHD smart TV might just be the ticket. Here's a comprehensive look at this recent offering from Amazon.

Features and Specifications:

  • Impressive 4K QLED Display: Offering vibrant and lifelike colours for a superior viewing experience.
  • Exceptional HDR Capabilities: With Dolby Vision IQ, HDR10+ Adaptive, and additional support for HDR 10 and HLG, scenes come to life.
  • Automatic Brightness Control: Depending on the room's ambient light, this TV adjusts the screen brightness, ensuring optimal viewing.
  • Superior Contrast Levels: The full-array local dimming with 48 zones guarantees deeper darks and more radiant whites.
  • Fire TV Ambient Mode: A unique touch turning your TV into a display canvas for artworks, widgets, or personal photos.
  • Vast Content Library: With access to major streaming platforms like Netflix, Prime Video, and Disney+, entertainment options are endless.
  • Voice Commands with Alexa: A built-in microphone enables hands-free control, offering a break from the traditional remote.
  • Connectivity: With 3 HDMI ports, connecting devices becomes a breeze, and the HDMI eARC enhances the audio experience.
  • Privacy Matters: Amazon emphasises user privacy with features like an electronic disconnect for the microphones.


  • Vivid colours with the 4K QLED display.
  • Adaptive brightness ensures a comfortable watch.
  • Easy integration with streaming platforms.
  • Hands-free control through Alexa is efficient and intuitive.
  • Enhanced privacy features provide peace of mind.

Detailed Review:

From the get-go, the Picture Quality stands out. Set to default, the television delivers impressive clarity and colour accuracy. Its multiple profiles offer viewers the flexibility to choose or modify according to preference. Notably, UK and US models differ slightly in calibration, but the foundational technology remains consistent.

Incorporating Technicalities, the picture formats vary depending on the application or HDMI port used. With myriad settings available, to achieve optimal visuals, understanding these configurations is crucial. The TV excels in displaying HDR content, with specific recommendations to select 'film bright' or 'normal' modes. Dolby Vision, in particular, adjusts settings in real-time, ensuring a continually refined viewing experience.

Sound is an integral aspect of the immersive experience, and while the TV itself offers a satisfactory auditory output, pairing with a soundbar or A/V amp elevates it. Connectivity challenges might arise, but they can usually be attributed to cabling or external device settings.

A unique feature is the ability to Expand Memory using a USB drive, providing additional space for apps or media files. The Fire TV, using OS7, supports media format Fat32, limiting individual file size to 4gb.

The User Experience is enhanced with Alexa, making voice commands a breeze. The ability to shift between streaming services and traditional TV channels using voice commands is incredibly convenient, though some users have noticed slight lags in voice recognition.

Where this TV really shines is in its Ambient Mode – offering a refreshing touch to those idle moments. The display can showcase a serene scene of seals swimming, among hundreds of other visual delights.

Final Thoughts:

The Amazon Fire TV 50-inch 4K UHD smart TV impresses in many areas but does have some minor quirks. While the Live TV experience could be snappier, future software updates might rectify this. The visual treat, paired with Alexa's voice control, provides value, especially for its price point.

All in all, if you're looking for a feature-rich television that won't break the bank, this could be a worthy contender. However, potential buyers might want to wait for discounts to maximise value.

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